Our Story
About Hopscotch Girls
Hopscotch Girls is an independent media company dedicated to empowering girls. We make books that:
Hopscotch Girls is a social enterprise created by a mom who was frustrated by the typical pink/princess/beauty gifts available for girls. We believe that it should be easier to find gifts for girls that build confidence and self-esteem, combat stereotypes and are fun. We empower girls by:
Making products that feature strong and intelligent female characters with healthy bodies.
Encouraging girls to embrace their true multifaceted selves.
Supporting parents and caregivers by providing research-backed resources and tips.
Hopscotch Girls' first product, I Am Confident, Brave & Beautiful: A Coloring Book for Girls, hit virtual shelves in November of 2017, and has sold over 1,300,000 copies to-date! Today we sell coloring books, sticker books, a journal, a sketchbook, and more. We hope to offer even more products for girls in the future.
Feature positive role models like strong and intelligent women/girls, and characters with healthy bodies
Encourage girls to embrace their true multifaceted selves
Use creativity and fun to inspire conversations and bring families together
Hopscotch Girls' first product, a coloring book, hit virtual shelves in November of 2017, and has sold over 600,000 copies to-date! We’ve since released one more coloring book, two sticker books, a journal and a sketchbook, all to high praise, and have more books on the way.
Press Inquiries
For all press inquiries, please contact info@hopscotchgirls.com.
Founder
In 2016, Melissa Foley had a birthday party for her three-year-old daughter and was surprised when all of the gifts she received were princess-themed. After the party, Melissa asked her family members why they chose princess gifts for such a young girl. The response: “That’s what’s available.”
That experience inspired Melissa to create Hopscotch Girls—a media company dedicated to empowering girls. The company aims to combat stereotypes, lift girls up, and lay the groundwork for a future with more women in power.
Founder
In 2016, Melissa Foley had a birthday party for her three-year-old daughter and was surprised when all of the gifts she received were princess-themed. After the party, Melissa asked her family members why they chose princess gifts for such a young girl. The response: “That’s what’s available.”
That experience inspired Melissa to create Hopscotch Girls—a social enterprise dedicated to empowering girls. The company aims to build girls' confidence and self-esteem, lift girls up, and lay the groundwork for a future with more women in power.
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